Beyond the Star
2023 STAR NATION EXPERIENCE
Winners of the Western Star 2023 Star Nation Experience recently came together in Bend, Ore., for a once-in-a-lifetime, four-day event that was the first of its kind in the trucking industry. The event featured unprecedented access to Daimler Truck North America facilities, leadership, and the latest X-Series lineup in a setting that personified the wild, tough, adventurous characteristics that define Western Star and the Star Nation community.
Eight winners got a behind-the-scenes look at Daimler Truck North America’s High Desert Proving Grounds in Madras, touring the facility and competing in a driver challenge that put Western Star X-Series trucks through the ultimate tests. The all-expenses-paid-trip also included a trout fly-fishing excursion, ATV adventure, brand photoshoot, appearance by STARSQUATCH and plenty of time to connect as a group of Western Star and trucking enthusiasts.
When asked what the most impressive part of the trip, besides the opportunity to bond with other drivers, most commonly mentioned was the X-Series Driver Xperience at the Proving Grounds in Madras. There, each winner was able to put today’s X-Series line-up to the ultimate tests and experience the power and durability of the latest Western Star innovations. Koree Spinney, a logger and 4900EX driver from Maine, USA, said, “I was a skeptic but after driving the new 49X Power Hood, I was blown away with just how much technology and thought goes in to trying to build the perfect truck.”
The Star Nation Experience was designed to bring together eight winners that were not only from different locations, applications and levels of experience, but were also complete strangers. Their only connection was their love for Western Star trucks.
Almost immediately this group came together as friends and by the end of the trip, became like a family.
“Western Star has a tremendous group of customers and operators that love the brand,” said Anthony Pires, marketing communications brand manager, Daimler Truck North America (DTNA).
Details of the 2024 Star Nation Experience will be announced in early 2024.
2023 Star Nation Experience winners included:
- Haleigh Fickett, operator in Maine, U.S.
- Rob Townsend, owner-operator in Idaho, U.S.
- Tatiana Castellanos, operator in N.J., U.S.
- Wes Belanger, owner-operator in Ont., Canada
- Charles Brown, fleet owner in Va., U.S.
- Koree Spinney, operator in Maine, U.S.
- Shawn Moses, operator in S.C., U.S.
- Jarrett Dorman, operator in B.C., Canada